To maximise longevity, apply your fragrance to pulse points, which are the areas where your skin is warmest, such as the wrists and neck. Moisturising your skin with lotion beforehand, ideally a matching lotion, also helps the scent last longer. For an extra scent boost, you can layer your fragrance by using matching body wash and lotion from the same scent family, creating a cohesive, long-lasting aroma.