Benefits of Vitamin E for Skin
Vitamin E is a skincare staple. As a versatile and powerful antioxidant with plenty of benefits for skin that’ll leave you feeling fresh, soothed and hydrated, it’s no wonder why it’s so beloved.
Adding a new product to your skincare routine can feel a little daunting, but luckily, vitamin E is suitable for every skin type, tone and texture. So, if you’re thinking of adding vitamin E into your skincare lineup, we’ve written this guide just for you. Keep reading to learn what vitamin E actually is and how it can benefit your skin.
What is Vitamin E?
Vitamin E, which is also known, scientifically, as tocopherol, is a naturally occurring, fat-soluble nutrient that can be found in foods such as nuts, seeds and leafy greens, to help maintain healthy skin and eyes. Well-known for its antioxidant properties, it’s a very popular ingredient in skincare products as it helps protect and support the skin’s natural barrier.
Is Vitamin E good for the skin?
Vitamin E is fantastic for the skin! Versatile, powerful and full of goodness, there’s a reason why we have an entire range dedicated to it. We use it in every product in our Vitamin E skincare range to help maintain and protect the natural moisture barrier. It offers long-lasting moisture, keeping skin hydrated during every step of your routine. A true hydration hero.

Vitamin E skin benefits
Still not convinced? Well, here are some of the top benefits of Vitamin E.
1. Looking after your skin
It’s no secret that everyday environmental stressors, such as pollution, can break down and weaken the skin’s natural protective barrier over time. The antioxidant properties of vitamin E help to protect the barrier and neutralise the skin from environmental stressors, leaving your skin feeling fresher and healthier.
2. Reduces signs of ageing and dullness
Vitamin E is believed to help maintain skin firmness but can help boost the skin’s elasticity, too, reducing the appearance of fine lines. If your skin has been looking a little tired and in need of a moisture hit, vitamin E can also help brighten and even out skin tone.
3. Soothing barrier maintenance
Vitamin E can work wonders for those with sensitive or dry skin because it’s gentle enough to feel soothing. It can also help to maintain the skin’s natural barrier, by helping to preserve a layer of protection against daily environmental stressors such as UV. Vitamin E doesn’t replace sunscreen, it can help alongside your regular SPF.
4. Hydrating and moisturising
Vitamin E is an excellent moisturiser, particularly for those with dry and sensitive skin. It helps to support the skin’s barrier, allowing it to retain the ability to hold water, reduce water loss and provide a much-needed boost of hydration, leaving you with soft, supple and smooth skin.
Vitamin E skincare routine
For an ultra-hydrating skincare routine, vitamin E is the solution. Gentle, soothing and moisturising, it’ll leave your skin feeling squeaky clean and instantly replenished.
Below is how you can use vitamin E products in your skincare routine.
1. Cleanse
Get started with our Vitamin E Gentle Face Wash. This gentle cleanser helps remove daily dirt and impurities from the skin, leaving a nice, fresh canvas for the rest of your routine (without stripping essential moisture!).

2. Tone
Next up, our Vitamin E Moisturising Toner. This is the perfect post-cleanse partner that’ll sweep up any lingering impurities and leave your skin feeling prepped and ready for moisturising.

3. Moisturise
And last, but definitely not least, our Vitamin E Moisture Day Cream. This iconic formula will leave your skin feeling softer, smoother and boosted with hydration. In fact, it’ll boost hydration by 38% for 8 hours.

If you’re building a daily skincare routine, our step-by-step skincare routine guide will teach you how to build the right one for your skin type.
An icon since the 70s, there’s a reason our Vitamin E range is so popular. Suitable for every skin type, our collection is packed full of skin-loving ingredients, such as hyaluronic acid and, of course, vitamin E. It doesn’t just replenish skin’s moisture; it leaves your skin feeling smoother and plumper.
Shop our full vitamin E skincare range.
The reviews are in
We’ve made the case for Vitamin E but don’t just take our word for it… Here’s why our iconic range is so beloved.

Vitamin E gentle face wash
★ ★ ★ ★ ★
"This product never lets me down. I’ve been using it for quite some time and it’s just what I want in a facial wash." Pollie

Vitamin E Moisturising Toner
★ ★ ★ ★ ★
“My skin feels so hydrated after using this. It also helps remove stubborn bits of makeup.”Rhi77

Vitamin E Moisture Day Cream
★ ★ ★ ★ ★
“Love this moisturiser! It feels luxurious and absorbs well but you still feel as if your skin is hydrated. I’d highly recommend.”Hayley S

Vitamin E Intense Moisture Cream
★ ★ ★ ★ ★
“I’ve been using this product for more than five years and swear by it! It’s so moisturising but not at all greasy.” TanYus







