Makeup with
skincare benefits


Great makeup starts with great skin, right? Well, at The Body Shop, we've combined the two. Our new range includes base makeup with skincare benefits. Powered by skin-loving ingredients, it's designed to leave your skin looking happier and healthier. Whether you've got dry skin or pesky blemishes, or want to conceal dark circles, our hydrating foundation, mattifying powder and brightening concealer have got you covered.

Fresh Nude Foundation

What are hybrid beauty products?

When we talk about hybrid beauty products, we simply mean products that combine the active ingredients of skincare with the coverage and finish of makeup. Our Fresh Nude Foundation, for example, combines vitamin E and hyaluronic acid with a medium coverage foundation, resulting in 24 hours of hydration and a radiant finish.

The benefits of skincare-infused makeup

You might think looking after your skin is strictly for skincare, but why not take it one step further? Let your makeup do some of the heavy lifting too.



Do you have dry or oily skin? Dull or gloriously glowy? Whatever your skin type, you’ve probably got a routine that perfectly pairs it. Whether it’s packed with hydration heroes like hyaluronic acid or glow-enhancers like vitamin C. But to really get the most out of your skincare routine, try using makeup that also has those same ingredients – that way you’ll enjoy the benefits all day long.

But skincare lovers don’t panic – this won’t replace your skincare regime, merely add to it, helping to extend those benefits.


The best thing about skincare-infused makeup is that it allows you to tackle your skin concerns even when you’re wearing a full face.


So if you’re experiencing dryness, try using a hydrating foundation with hyaluronic acid, like our Fresh Nude Foundation. The formula will carry on the good work of your skincare regime, helping your skin to feel nourished with moisture all day long.

Always chasing that glow? Try using our Vitamin C Concealer. Enriched with vitamin C, this radiance-enhancing hero helps to even out skin tone, leaving your face looking brighter.


Hydrated skin is happy skin, so even if your makeup has lots of moisturizing must-haves, it’s still important to prep the skin with a moisturizer. Our Vitamin E Moisture Day Cream is a must-have for all skin types. Enriched with vitamin E and hyaluronic acid, it gives 48hr hydration, helps skin to look plumper and replenished with moisture, and leaves it feeling smoother and ready for makeup.

Base makeup with skincare benefits

The biggest advantage of skincare-infused makeup is that it combines the benefits of skincare like hydration with the benefits of makeup, like helping to smooth, conceal and mattify. It's designed to target specific skin types, whether your is dry and dull or oily and blemished, meaning you can apply makeup that's almost totally tailored to you.

Fresh Nude Foundation


Want to cover up dry skin but find your makeup just highlights dry patches? What you need is a hydrating foundation with hyaluronic acid, like Fresh Nude Foundation. Enriched with vitamin E and natural origin hyaluronic acid, it helps leave skin looking smoother, plump and replenished with moisture for 24 hours. Hyaluronic acid is a naturally occurring molecule that retains 1000x its weight in water. So when you apply Fresh Nude Foundation, you get a double whammy of natural, dewy coverage and long-lasting moisture.

Shop Fresh Nude Foundation
Second Skin

Skin tint with edelweiss extract

Our Second Skin Multi-tasking Skin Tint is the perfect ‘no-makeup makeup.’ Enriched with Community Fair Trade moringa seed oil from Rwanda, and edelweiss extract, it nourishes skin with moisture, improves its overall appearance, and helps protect against environmental stressors. And it leaves totally natural light finish, that lasts for 12 hours.

Shop Skin Tint
Vitamin C Concealer

Concealer with vitamin C

This silky, crease free formula is designed to conceal, correct and highlight. This little superhero is enriched with vitamin C and helps to brighten the appearance of your skin, leaving it look lit-from-within. It targets uneven skin tone and conceals dark circles to leave your complexion looking even more radiant. And it’s totally buildable, giving you control over coverage.

Shop Vitamin C concealer

makeup primers with dual benefits

You may have used a makeup primer that keeps your face in place for the day, but what about one that keeps your skin happy too? Hydrating primers are a thing, and they're exactly what your makeup bag needs.

Model applying primer


Our Hemp Serum-in-Primer is a 2-in-1 that does more than just prep your skin and extend the wear of your makeup – it leaves your skin feeling plumped with moisture, softer and instantly hydrated. It helps keep your makeup looking fresh for 12 hours and your skin hydrated for 24 – it’s a total hydration hero. Enriched with hemp seed oil from France, Community Fair Trade aloe vera from Mexico, hyaluronic acid and edelweiss extract, it helps to lock in moisture as well as helping to protect your skin from daily environmental aggressors.


From why skincare only makes makeup better, to whether or not it actually works under your foundation, we've answered some of the most frequently asked questions.


Skincare is important whether you wear makeup or not. It can help to protect your skin from daily environmental aggressors, moisturize and soothe dryness. But if you are going to wear makeup, skincare is a great first step. A good moisturizer will leave your skin smoother and hydrated, meaning any base makeup you apply will glide on easily and not cling to any dry patches. If you have really dry skin, try using a hydrating foundation on top of your moisturizer to ensure a smooth, even finish.


Makeup itself won’t harm your skin, but not removing it properly can lead to clogged up pores and unwanted blemishes. Always remember to remove your makeup at the end of the day, and then follow up with a cleanse to get rid of any lingering dirt. Our Camomile Sumptuous Makeup Cleansing Butter will easily melt away your makeup, and our Vitamin E Gentle Facial Wash will sweep up any leftovers.


Makeup is totally safe for skin – it’s only if you forget to thoroughly remove it that you may run into some issues. Leaving makeup on while you sleep may cause it to block your pores, leaving you with congested skin.


A good thing to look for is makeup that’s non-comedogenic. This means that it contains ingredients that won’t clog or block the pores in your skin. This doesn’t mean you won’t need to remove it properly at the end of the day, it just reduces the chances of your pores becoming clogged. Our Fresh Nude Foundation, Second Skin Multi-Tasking Skin Tint and Vitamin C Concealer are all non-comedogenic, so they’re a great place to get started.


In short, yes. It helps to tackle your skin concerns, moisturizing any pesky dry patches and creating a smooth base for your makeup so that it applies evenly. A good tip is to wait a few minutes after applying your skincare before going in with your makeup – this allows the products to properly sink in, meaning your makeup will glide over the top without setting in patches.