How to get a natural makeup look
Whether you love a ‘no-makeup’ makeup look or you just don’t have the time to bake and blend your base, getting back to basics feels good (and looks good too!).
So let’s honor your face in all its nearly-naked glory, using multi-tasking products powered by skin-loving ingredients to help magnify your beauty, not mask it.
Life’s changed, and so have we. Getting back to basics feels good, whether that’s carving out some me-time for morning walks or minimizing your makeup bag.
So honour your face in all its naked glory, with some natural look makeup essentials that will magnify your beauty, not mask it.
Makeup is an extension of ourselves – it’s a tool we can use to express our different moods and personality. And we believe that great makeup starts with great skin. So no matter your skin type, tone or texture, our products work alongside your skin to help you achieve your makeup goals.
Global Head of Makeup
HOW TO ACHIEVE A NATURAL MAKEUP LOOK...
Step 1: Prepare your skin
Start simple: cleanse, tone and moisturize. Then, try SPF followed by our Hemp Serum-in-Primer. The combination of a moisturizer with SPF and primer will ensure your skin is ready to face the day, all while prepping your skin for makeup (which it’ll keep fresh for up to 12 hours).
Tip: Mix the primer in with any foundation you’re using for a dewier finish.
Step 2: Try lightweight coverage
Keep coverage and concealer minimal for a natural look. To even complexion, if you’d like to, use our Second Skin Multi-Tasking Skin Tint. Enriched with Community Fair Trade moringa seed oil and edelweiss extract, and available in 12 shades, this lightweight multi-tasking tint moisturizes and helps to protect skin from daily environmental aggressors and provides sheer coverage. Apply it using your fingertips. Next, dab on our Vitamin C Concealer under your eyes or on any blemishes, using our Concealer Brush to gently blend. It comes in 20 shades, so you’re bound to find your perfect shade match.
Tip: If dark circles have still got you down, take a look at our helpful guide.
Step 3: Add color
The best makeup for a natural look complements your skin tone and matches your coloring seamlessly. The sheen of cream and liquid formulas will give a more natural-looking finish than mattes or powders. Our Sheer Touch Lip & Cheek Tint is buildable so you can control the intensity as you wish.
Tip: Pocket balmy moisture and luscious scent with our range of colorful on-the-go Swipe It Lip Balms.
Step 4: Tame your eyebrows
We salute unruly brows, but for a polished ‘no-makeup’ look, they might need whipping into shape. That’s where our Frame It Brow Pomade comes in. Available in four shades including clear, it glides on to fix your eyebrows softly into place.
Tip: Avoid harsh lines and create a soft arch for natural-looking eyebrows.
Step 5: Subtly enhance your lashes
Level up your lashes with our Natural Form Mascara. Enriched with Community Fair Trade organic virgin coconut oil, it helps make lashes look longer, more lifted and defined, yet still super-natural.
Tip: For extra help melting away makeup from sensitive eyes, try our Camomile Gentle Eye Makeup Remover.
READY TO RAGE AGAINST THE REGIME?
Show us how you’re embracing the beauty you were born with. Follow us on Instagram and tag us in your natural makeup looks.