WHAT IS VITAMIN E?
Vitamin E – or as we like to call it, The Underrated Vitamin – is a nutrient that helps keep your skin feeling fresh and healthy. As it’s also an antioxidant, it helps protect your skin from everyday stressors, like pollution. We mostly absorb vitamin E in the foods we eat but, because of the benefits we can get from putting it onto our skin, it’s now used in a number of skincare products. Discover these benefits below.
HELPS PROTECT FROM FREE RADICALS
Vitamin E is an antioxidant. And antioxidants are known to help protect your skin from free radicals. Free radicals are molecules in the air that cause damage to our skin, like weakening its elasticity. And, because free radicals are all around us, they’re pretty hard to avoid. But we can prevent them from affecting us. Vitamin E helps to protect our skin cells from environmental stressors and help keep our skin feeling fresh and healthy, even in the city.
HELPS MOISTURIZE THE SKIN
Though it’s championed for its antioxidant properties, vitamin E also has moisturizing benefits and can help keep your skin feel hydrated for longer. Vitamin E forms a protective barrier around your skin cells which prevents moisture loss and keeps your skin looking healthy and hydrated.
HELPS RESTORE THE SKIN
Vitamin E helps to restore skin’s moisture. It works by locking in that much-needed replenishment, helping to avoid moisture loss and, in turn, helping to protect from external aggressors. As a fat-soluble vitamin, it also preserves the lipids (fats) in your face, leaving you with plumper looking skin.
Shop Vitamin E
With raspberry extract and hyaluronic acid, our Vitamin E Moisture Creams feel like a tall glass of water for your face. And since there’s one for every skin type, you can easily find the best face moisturizer for you. Or perhaps you’re simply looking to have a little pamper, then pick up our Vitamin E Quench Sheet Mask to help restore hydration.
VITAMIN E GEL MIST
Enriched with raspberry extract, known for being rich in antioxidants, this everyday mist is great for when you need a speedy hit of hydration while you’re on-the-go. It’s super light and refreshing and a few quick spritzes helps to keep skin hydrated for up to 48hr.
VITAMIN E MOISTURE CREAMS
Infused with hyaluronic acid and raspberry extract, known for being rich in antioxidants, our reformulated Vitamin E Moisture Creams are tailored to your skin type. For dry skin, opt for the Vitamin E Intense Moisture Cream – a rich but non-greasy formula that hydrates for 72hr. Or, for something lighter, the Vitamin E Gel Moisture Creamdelivers 48hr hydration and is great for oilier skin types.
Vitamin E Eye Cream
“This product goes on a treat and you don’t need much, a little goes a long way. Makes my eye area feel soft and hydrated all day and they look fresh and bright.” – JudyWhit
Vitamin E Gentle Face Wash
“I have tried loads of face washes and this is the best by far – it’s creamy and leaves my skin clean and soft.” – dimplesdee37
Vitamin E Hydrating Toner
“I have been using this product for over 3 years after a recommendation and have never looked back. It's not drying and is gentle on the skin.” – Cust
Vitamin E Lip Care
“This product is AMAZING, I’ve been using it for years and it’s the only effective lip balm I’ve found which genuinely stops your lips from feeling dry, love it!” – Glam24
BEST FACE MOISTURISERS FOR ME
Unsure which face moisturizer to pick for your skin type? We’ve decoded all of our moisturizers, so whether you have dry, sensitive or oily skin – or something in between – you can easily find the best one for you.