As others in our industry have followed our lead Against Animal Testing in the beauty industry, we continue to advocate for global change whilst ensuring that we meet our own high standards. All The Body Shop products and ingredients undergo extensive testing to ensure they are safe and effective, while also remaining cruelty-free.

We use three main testing methods involving computer data, laboratory-created tissues and people


  • 1989

    The Body Shop launches our iconic Against Animal Testing campaigning

  • 1998

    The UK bans animal testing

  • 2004

    The EU bans testing in cosmetic products

  • 2009

    The EU bans testing in cosmetic ingredients

  • 2013

    The EU Bans sales of animal tested products & ingredients