FOREVER AGAINST ANIMAL TESTING
TOGETHER, LET’S TAKE A STAND
We were the first global beauty brand to fight against animal testing. Over the last three decades, we’ve worked with our campaign partner Cruelty Free International and our collective efforts helped lead to a European Union ban in 2013. But that isn’t enough. 80% of countries don’t have laws against animal testing, including the US. Animals continue to be used in testing, and we want to end this practice everywhere and forever.