AGAINST ANIMAL TESTING

As others in our industry have followed our lead Against Animal Testing in the beauty industry, we continue to advocate for global change whilst ensuring that we meet our own high standards. All The Body Shop products and ingredients undergo extensive testing to ensure they are safe and effective, while also remaining cruelty-free.

We use three main testing methods involving computer data, laboratory-created tissues and people

KEY TIMELINE

  • 1989

    The Body Shop launches our iconic Against Animal Testing campaigning

    1989

    The Body Shop launches our iconic Against Animal Testing campaigning

    The Body Shop started campaigning to end animal testing in cosmetics, the first cosmetics company to do so.

  • 1998

    The UK bans animal testing

    1998

    The UK bans animal testing

    Following our sustained campaign, the UK government banned animal testing of cosmetic products and ingredients.

  • 2004

    The EU bans testing in cosmetic products

    2004

    The EU bans testing in cosmetic products

    Campaigning by The Body Shop and BUAV (British Union for the Abolition of Vivisection) contributed to a European Union ban on animal testing in cosmetic products.

  • 2009

    The EU bans testing in cosmetic ingredients

    2009

    The EU bans testing in cosmetic ingredients

    The European Union banned animal testing in cosmetic ingredients

  • 2013

    The EU Bans sales of animal tested products & ingredients

    2013

    The EU Bans sales of animal tested products & ingredients

    We celebrate a new milestone as the sale and import of animal tested products and ingredients is banned in the EU. Our campaign continues as we collect 1 million signatures in support of Cruelty Free International for a global ban on animal testing in cosmetics.