BY 2020 WE COMMIT TO
Our products nourish, enrich and uplift but never make false promises and are never tested on animals. Our products are inspired by the diversity of nature and customs of people around the world. We are experts in caring for all different skin types and take pride in knowing how to make them feel so good.
BY 2020 WE COMMIT TO
100% traceability & sustainability: Unless we know where our raw materials come from and the conditions under which they are produced, we cannot truly measure or manage our impact on planet and people. Protecting 10,000 hectares: Forests and other natural habitats are crucial life-support systems for our planet, absorbing CO2 to reduce the impact of climate change and hosting rich biodiversity. Conserving these habitats safeguards resources for future generations while protecting the way of life of indigenous people
The world’s non-renewable resources are running out so we must increase our use of natural ingredients from readily renewable sources to help reduce our environmental impact. We want to be transparent and meet or exceed this standard, which will require senior management permission to launch. While we may occasionally launch products that do not meet the category average, each product category will deliver overall year on year improvement in these environmental standards.
Read about how we assess how our products affect the environment here
All consumer products enter the environment at some stage, either while they are used or when they are disposed of. We need to be able to measure the potential environmental impact of our products and set targets to reduce this impact in the future.
Ingredient innovation is vital for our business, enabling us to develop new and improved products. We know the planet’s biodiversity is a great source of innovative materials, and also that biodiversity hotspots need urgent attention. We will therefore seek out and source ingredients from globally recognised biodiversity hotspots. Out sourcing programme will select ingredients which drive the performance of our products and help sustain specific species, the wider ecosystem and the livelihoods of local communities.